Bespoke Business Simulations

Custom board-based simulations built around your learning needs, delivered in days — not months.

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Illustrative footage, AI-generated.

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New: kick-off sessions

A board game of your business and your year ahead, run by me at your kick-off. Up to 20 people, around two hours. £1,000 plus travel for the first sessions.

See how it works →

Off-the-shelf simulations work well for universal skills, but can't reflect your organisation's own decisions. Traditional bespoke builds, typically £15,000 to £30,000 over two to three months, are out of reach for most budgets.

The Sim Smithy bridges the gap. We use AI to forge fully bespoke, board-based simulations in days—at a fraction of the cost.

Explore our process

Built Around Your Learning Objective

Financial Acumen

Balance sheet fluency, P&L management, cash flow dynamics.

Strategic Leadership

Resource allocation, competitive positioning, long-term trade-offs.

Crisis Management

High-pressure decision making, information asymmetry, triage.

Operational Efficiency

Process optimisation, supply chain logic, bottleneck analysis.

From Concept to Deployment in Days

1. Structured Scoping

We start with your learning objectives and the real decisions your people face. A structured requirements framework makes sure nothing important is missed, and we take the time the brief needs. You confirm our read-back before any design begins. If a simulation isn't the right tool for your objective, we'll tell you.

2. AI-Accelerated Design

Our proprietary engine synthesises your specific requirements into game mechanics, scenarios, and rulesets—cutting manual drafting time from months to days.

3. Rapid Deployment

Once you've approved the Blueprint, we build, test and generate your complete delivery package: print-ready documents, training materials and game boards. Your digital package arrives in days, not months, and anything that doesn't work as approved is fixed free of charge for 60 days.

Your Complete Simulation Package

Every engagement delivers a ready-to-run simulation — not a concept document. Your team receives facilitator and participant guides, print-ready game boards, event and decision cards, and a complete Training Kit: narrated training for facilitators and participants, an interactive training board to rehearse on, and a narrated video of the simulation played on your own board. Everything needed to run the session independently, from day one.

What You Receive For £4,950

One fixed price. Every engagement includes the complete digital package — everything you need to run the simulation in-house. No VAT is charged.

The Simulation
  • Facilitator Manual (PDF)
  • Participant Guide (PDF)
  • Event & Decision Cards (PDF)
  • Game Board Files (print-ready)
  • Production Specifications
  • Licence to Print
The Training Kit (included)
  • Facilitator Preparation (PDF + audio)
  • Participant Training (pre-session briefing: slides + audio)
  • Round Briefings
  • Quick Reference Card
  • Interactive Training Board
  • Narrated Explainer Video

Add The Sim Smithy Box Set For £700

Want the premium experience? We source, assemble, and ship the complete simulation kit to your door.

  • High-Quality Game Boards
  • Professional Deck Cards
  • Token Sets & Dice
  • Printed Documentation

Every simulation is reviewed manually and signed off before handover.

SHOWCASE SIMULATIONS

Six Briefs. Six Very Different Simulations.

See how different learning objectives become different decisions, mechanics and participant experiences.
Select a simulation to explore its brief, mechanics and full assessment.

BANKING & CAPITAL
BrightBank

Core Learning: Balancing strategy, regulation, and capital.


Signature mechanic: Physical capital tokens. When a team's 30 tokens run out, it can't lend, so every growth decision is also a capital decision.

Explore BrightBank

INSURANCE & RISK
Keystone

Core Learning: Mastering portfolio concentration and capital adequacy.


Signature mechanic: Delayed claims. Pricing decisions pay out a year later, so growth that looks profitable in Year 1 can wipe out capital by Year 3.

Explore Keystone

TECH SERVICES
Project Fusion

Core Learning: Balancing bid strategy, utilisation, and delivery risk.


Signature mechanic: Bid to delivery. Every contract won must be staffed from a finite bench of consultant tokens, so over-promising becomes a visible delivery crisis.

Explore Project Fusion

RETAIL STRATEGY
UrbanEdge

Core Learning: Mastering strategic trade-offs and financial rigour.


Signature mechanic: Two currencies. Budget and capacity are both finite, so sustainability projects compete directly with growth for the same money and time.

Explore UrbanEdge

PUBLIC SECTOR
ResponseReady

Core Learning: Navigating the "Mode Switch" between governance and crisis.


Signature mechanic: The interrupt. Incidents halt planned work mid-round, and teams must redeploy staff without letting the audit trail slip.

Explore ResponseReady

CYBER RESILIENCE
CyberResponse

Core Learning: Coordinating crisis response under time pressure.


Signature mechanic: The degradation clock. Until the attack is contained, every round damages systems, data and stakeholder trust, so delay is visibly costly.

Explore CyberResponse

Ready to explore what a simulation could look like for your team?

A scoping call is free, with no commitment – just a conversation about your learning objectives.

Arrange a Scoping Call